Merchandising

retail product merchandising

Retail Product Merchandising

Retail Product Merchandising (Section 1) covers merchandising components and the Buying-Selling Cycle.
Establishing the Retail Environment Store Image

Establishing the Retail Store Image: Six-Step Method

Establishing the Retail Store Image (Section 2, Part 1) covers elements that create a store's personality and attract customers.
presentation by color

Visual Merchandising

Visual Merchandising (Section 2, Part 3): Presentation by Color studies the importance of color in marketing/merchandising products.
Trend Modifiers

Establishing the Retail Merchandise Mix

Retail Product Merchandising (Section 2): Establishing the Merchandise Mix addresses all of the components of the merchandise mix.