Browzwear, a 3D digital solution for the fashion industry, and Cotton Incorporated are uniting for Earth Day to create an eco-conscious digital fabric collection consisting of over 20 minimally processed cotton fabrics ready to use in Browzwear’s VStitcher asset library. With access to these natural fabrics, designers using Browzwear have the opportunity to further sustainability efforts in product design, reducing textile waste and improving efficiency in the process.
“Sustainability and innovation are at the forefront of everything we do at Browzwear, which is why we’re thrilled to launch this collection with Cotton Incorporated,” said Sharon Lim, CEO of Browzwear. “This collaboration is about transforming the product development process towards sustainability and ensuring that we provide more ecological digital options for designers, at every stage between concept and design. The demand for retailers and brands to lower their carbon footprint and conduct greener and more sustainable practices is growing amongst consumers, and we’re proud to be a part of this initiative that will enable this change.”
Cotton Incorporated’s ongoing focus on innovation and sustainability for the textile industry lends itself to a natural transition into the digital space. “Innovation is at the heart of what we do with cotton,” says Mark Messura, Senior Vice President of Global Supply Chain Marketing, Cotton Incorporated. “It starts at the farm level where cotton is responsibly produced and continues in our work supporting design and manufacturing.”
In addition to the special collection in collaboration with Browzwear, CottonWorks™ registered users can access an additional library of more than 100 Browzwear-compatible digital cotton fabric files for 3D garment development at no cost.
Create and iterate products with ease, make decisions faster, and dramatically reduce wasted samples—now with the natural inspiration of cotton. Access the CottonWorks™ digital fabric library of inspirational and inventive cotton-rich fabrics to get started.
Learn more about Browzwear’s commitment to sustainability.